Ads for Restaurants

Full tables and more orders from people within a short drive.

Ados runs your ads on Meta, Google, Snapchat and ChatGPT. You approve every ad before it runs.

Run My Ads is an AI ad service for restaurants. Its assistant, Ados, plans, writes and runs Instagram, Facebook, Snapchat and Google search ads that show your food to people within a short drive at the hours they decide where to eat, and sends catering and private event requests to your own CRM or inbox. It is for owners and managers who want fuller tables, more orders and more large bookings from ads without an agency, and the restaurant approves every ad before it runs.

Restaurant decisions are quick and close to home. Ados runs short video ads of your food and room to people nearby at the hours they decide, and search ads for people looking for a place to eat right now. Ados makes the ads, you approve every one before it runs, and you can stop any ad any time.

Straight answers

What restaurants ask about ads, answered.

How do I get more customers to my restaurant with Instagram ads?

Show one real dish, filmed close, to people within a short drive, in the hour before lunch and dinner. Ados builds short video and image ads from your own footage, runs them in a tight radius around your door, and points them at your menu, booking page or order page. It reports reservations, orders and catering requests where you connect them, and swaps in new dishes as old ads tire.

How much should a restaurant spend on Instagram ads to start?

Base it on what a table or an order is worth to you after food cost, and how many extra covers your kitchen and floor can handle on slower nights. Start in a small radius around the restaurant with one or two dishes or one event, set a daily budget you can hold for a few weeks so the platform can learn, and judge it on bookings, orders and catering requests rather than likes or views. Raise spend only on the ads that fill seats. Ad spend is paid to Meta, Google or Snapchat from your own ad account.

What Run My Ads itself costs: Autopilot is $49 every 30 days; Done For You is $997 every 30 days plus a one-time $297 setup. Ad spend is on top and is not a Run My Ads fee. Big Spender: a custom plan for big budgets, priced on a call. Book one at runmyads.com/intro. See pricing

What are the rules for advertising alcohol, happy hour or cocktails on Facebook and Instagram?

You can advertise drinks, but the ads must follow Meta's alcohol policy and local law: they may only show to people of legal drinking age in that country, cannot suggest that drinking brings social or personal success, and cannot encourage heavy drinking. Some states and cities also limit drink price promotions, so check before you advertise a drink special with a price. Ados sets the age limit on any ad that shows alcohol and keeps drinking out of the main offer when you would rather lead with food.

Can AI run Facebook ads for my restaurant?

Yes. Ados is an AI that plans, writes and runs your restaurant's ads on Facebook, Instagram, Snapchat, Google and YouTube, and can place a sponsored spot next to ChatGPT answers about where to eat in your area. It works inside the spend limit you set and asks you to approve each ad. It does not take reservations or orders; your own booking and ordering systems do.

How do I advertise catering and private events for my restaurant?

Run catering and private events as their own campaign, separate from the dinner ads, because planners search and decide differently from someone choosing tonight's meal. On Google, bid on catering and private dining searches in your area; on Facebook and Instagram, show the room set for a group and the trays that travel well, and send people to a short request form with date, headcount and budget. Ados sends each request to your CRM or inbox and judges the campaign on booked events.

Is it right for you

When Run My Ads fits restaurants, and when it does not.

A good fit when

  • You can handle more covers or orders on certain nights, and want to fill those first.
  • You have real photos or phone video of your dishes, kitchen and room, or can take some.
  • You take bookings, orders or catering requests online, so the ads can be judged on them.
  • You want ads aimed near your door, with someone at the restaurant approving each one.

Not the right fit when

  • You are full every night with a waiting list. Ads will mostly bring people you have to turn away.
  • You want to push cheap drinks or drinking games. Platform alcohol rules and many local laws will not allow it.
  • You want someone to call or text your leads for you. Run My Ads runs ads; each lead goes to your own CRM or calendar, and your team follows up.
  • You want to buy leads by the piece. Run My Ads does not sell leads; it runs ads in your business's name, in ad accounts you can see.
Problems we solve

What goes wrong with restaurants ads, and what Ados does about it.

Boosted posts get likes from people who live too far away to visit.

What Ados does: Ados runs ads in a tight radius around the restaurant and judges them on bookings and orders, not likes.

Where to start: Set the distance most of your guests really travel.

Weeknights are slow while weekends overflow.

What Ados does: Ados schedules ads for the days and hours you want to fill, leading with the dish or event you choose for those nights.

Where to start: Name the two nights you most want to fill.

Catering requests are rare and come by chance.

What Ados does: Ados runs a separate catering and events campaign on Google and Facebook, with a short request form sent straight to your team.

Where to start: List your catering menu and minimum order.

Buying moments

What people ask when they are ready.

The kinds of searches and questions Ados builds restaurants ads around.

  • restaurants near me
  • brunch near me
  • best pizza near me
  • private dining room
  • catering near me
  • happy hour

Examples of what people type, not search data.

Where your ads run

What Ados does on Meta, Google, Snapchat and ChatGPT.

One ad account per channel. Ados plans, makes and runs the ads and reports what each one brought in.

Meta (Facebook + Instagram)

Instagram and Facebook video of your dishes, your kitchen and your room, to people within a short drive, timed before lunch, dinner and the weekend.

Google Ads (Search + YouTube)

Search ads for cuisine and "near me" searches, with catering and private events in their own campaigns. YouTube Shorts from the same kitchen videos.

Snapchat

Full-screen video between Stories for a younger crowd nearby, built from the same kitchen footage.

ChatGPT

A sponsored spot next to ChatGPT's answer when someone asks where to eat, book a group dinner or order catering in your area.

Ad angles to test

Ideas Ados starts from.

Examples, not scripts. Ados writes the ads in your words and you approve each one.

The dish people come back for

One plate, filmed close, with its name and price.

Behind the line

The kitchen at work. People trust a place they can see.

Catering and private events

A separate ad for the bigger orders, with the details planners need.

What is new this week

Specials, seasonal menus and events, refreshed often.

Example ads

What Ados's ads for restaurants look like.

Example ads for Ember Street Kitchen, a made-up business, written to the rules on this page. Yours are written from your own site, and you approve each one.

Example draftsExample

Ember Street KitchenSponsored

Our wood-fired short rib, braised all afternoon and finished on the grill. Come in tonight or order it to… See more

The short rib, tonight
EMBERSTREETKITCHEN.EXAMPLEThe short rib, tonightOrder now

Sponsored

Ember Street Kitchenhttps://emberstreetkitchen.example

Ember Street Kitchen | Wood-Fired Dinner Nearby | Order Online or Book

Wood-fired dishes, a warm room and a patio. See the menu, book a table or order to go.

Ember Street KitchenSponsored

Feeding a team or a party? Ember Street Kitchen catering brings our wood-fired trays to your office or… See more

Catering for your next event
EMBERSTREETKITCHEN.EXAMPLECatering for your next eventGet quote

Sponsored

Ember Street Kitchenhttps://emberstreetkitchen.example

Restaurant Catering Nearby | Trays for Office Lunches | Ember Street Kitchen

Wood-fired catering for offices, parties and events. Send your date for a menu and quote.

Ember Street KitchenSponsored

Watch our cooks build this week's specials from scratch, from fresh pasta to the grill. Book a table at… See more

See what is cooking this week
EMBERSTREETKITCHEN.EXAMPLESee what is cooking this weekBook now

Sponsored

Ember Street Kitchenhttps://emberstreetkitchen.example

This Week's Specials | Book a Table Tonight | Ember Street Kitchen

Fresh pasta, wood-fired mains and weekly specials. See the menu and book a table.

Example ad, not a real business, a real client or a promise of results.

The detail

How restaurants ads are set up.

Who the ads reach

Most diners will not drive far, so set a small radius around the door and widen it only for catering, events or a destination dish. Time the feed ads before lunch, before dinner and before the weekend, when people are deciding. On Google, cover cuisine and near me searches plus your own name, and keep catering in its own campaign. Snapchat and YouTube Shorts reach a younger crowd nearby with the same kitchen footage.

The ad rules that bite

Ads that show or mention alcohol must be limited to people of legal drinking age and follow Meta, Google and Snapchat alcohol rules, which bar suggesting that drinking brings success and bar encouraging heavy drinking. Many states and cities also limit happy hour and drink price promotions. Health claims about food, such as saying a dish cures anything, are not allowed either. Ados sets the age limits and checks each ad's wording for lines the ad platforms are likely to reject; you stay responsible for your local liquor rules.

Creative that works

Close, real footage of a dish being plated or served beats any stock photo. Show the room, the kitchen and the people who cook, keep the text short, and name the dish. Change the ads often, because food ads tire quickly and a dish that left the menu disappoints the guest who came for it.

The budget ramp

Start with one feed campaign in a tight radius and one Google search campaign for your cuisine and name, then add catering once bookings come in. Hold each budget for a few weeks before changing it, and move money toward the nights, dishes and areas that bring bookings and orders. Ados moves budget only inside the limit you set.

A typical funnel

From the first ad to a customer.

  1. A hungry scroll or search

    Someone nearby sees your food, or searches for a place to eat.

  2. Menu, booking or order page

    The menu and the fastest way to book or order.

  3. Booking, order or catering form

    Catering and event requests go straight to your CRM.

  4. Ados reads the results

    Judged on bookings, orders and catering requests when you connect them.

Run My Ads runs ads. It does not call or text your leads; each lead goes to your own CRM or calendar for your team.

What not to do

Where the budget leaks.

The mistakes and platform rules that cost restaurants the most.

A wide radius

Most people will not drive far for dinner. Spend near the door.

Old photos

A dish that left the menu leads to a disappointed guest.

Alcohol ads to the wrong people

Alcohol ads must follow platform age rules and local law. Set the age limits and keep drinking out of the main offer where needed.

The same ad for months

Food ads tire fast. Fresh dishes and fresh video keep them working.

Questions from restaurants

Can Ados run Instagram ads for a restaurant?

Yes. Ados makes short videos and images of your food and runs them to people nearby. You approve each ad first.

Should a restaurant run Google ads?

Yes for "near me" and cuisine searches and for catering, where people are choosing right now.

Can Ados make the food videos?

Ados makes ad images and videos, and works best from your own footage of real dishes. You see the price of a new visual before it is made.

Do you guarantee more covers?

No. Ados reports what each ad brought in and recommends what to change next.

The angles and funnel on this page are examples to test, not a promise of results. No plan promises results; the one Done For You appointment credit and its conditions are on the pricing page. This page is general information about ad platform rules, not legal advice; check the rules for your state and trade.

Ados runs the ads. You approve them.

Pick a plan, connect your ad account and Ados starts with your first ads for approval.